Oddity Road
Music Video 

What was the aim?

Why Am I Like This? 

We worked with Luke Thompson as Director on this music video for ‘Why Am I Like This’ by Oddity Road.

The Director’s treatment was to show how everyone is different, yet goes through the same struggles of self-doubt. The style he wanted was clean and high key, creating a lighthearted mood for the music video.

How did we do it?

Big lights and a white cyc. 

Peak Reach provided Director of Photography services for this music video shoot.=.

To light up to 16 people in the shot well, a 12 x 12 ultrabounce was hung over the talent with 2 x Arri M8s blasting into it to add to ambient light. 2 x M40s were then bounced off boards to light the back wall evenly and add more ambient, with then 3 point lighting set up with Aputure LEDs. A mixture of handheld and fixed tripod shots were used depending on pace of song.

Take a look at our results.

New fans and new plays. 

The video was posted across a variety of social media channels and used as promo for BBC Radio 1 shout outs. The music video helped the band to continue to establish themselves and earn new fans with their music. 

Let's chat!


Company Number: 11856345
VAT Number: 300 0931 68